Customer review management: everything in one place.
CloutAlert centralizes your reviews, automates alerts, and helps you respond fast — with a simple, traceable workflow.
Google Business Profile connection and review sync
What it does
You connect your Google Business Profile through OAuth authorization, without sharing a password. CloutAlert retrieves your reviews and their history, then keeps them up to date automatically. You can connect several locations and revoke access at any time from your Google account.
Concrete example
A restaurant that has collected several hundred reviews since opening finds its whole history in one place, without scrolling through its Google profile to find an old review.
What you gain
One up-to-date source for all your Google reviews, instead of checking each profile by hand.
- • Google Business Profile available today
- • Tripadvisor, Facebook and Trustpilot coming soon
- • Access can be revoked at any time on Google's side
Alerts on the reviews that matter
What it does
CloutAlert notifies you in three situations: a new review, a low rating, or a drop in your average rating. Alerts are prioritized based on these signals and stay available in a searchable history.
Concrete example
On a Saturday evening, a customer leaves 2 stars mentioning a long wait. The alert flags this review: you can reply the next morning, before it sits unanswered for days at the top of your profile.
What you gain
You no longer discover a negative review a week after it was posted, and you spot a rating drop before it settles in.
- • New review, low rating, drop in average rating
- • Signal-based prioritization
- • Searchable alert history
AI-written reply drafts
What it does
For each review, you can generate a suggested reply in a professional, human tone. The text stays a draft: you review it, personalize it with a detail from the review, then decide to post it. No reply is ever published automatically.
Concrete example
Faced with a mixed 3-star review, you start from a draft that thanks the customer, picks up their remark and offers a contact, then add the concrete action you have taken.
What you gain
You reply faster and with a consistent tone, even when several people reply on behalf of the business, while keeping full control over what is posted.
- • Always editable before posting
- • Consistent tone from one reply to the next
- • Never published automatically
Reputation dashboard
What it does
The dashboard brings together the key indicators for each location: rating, review volume and 7- and 30-day trends, with a summary view when you track several locations.
Concrete example
A hair salon owner checks every Monday whether the 30-day rating is improving since the team started asking regular customers for a review.
What you gain
You see at a glance whether your reputation is improving or slipping, and you can measure the effect of your actions.
- • Rating, volume, 7-day / 30-day trends
- • Summary view and readable indicators
- • Multi-location overview
Multi-location and teamwork
What it does
An organization can group several locations and several users. You invite your team and access is managed by role, in an environment isolated per organization.
Concrete example
A small franchise with three shops has each store manager reply to their own location's reviews, while the owner keeps an overview of all three.
What you gain
Everyone handles the reviews that concern them, with no shared passwords and without losing the big picture. On pricing, each additional location gets 10% off.
- • Team invitations
- • Role-based access
- • 10% off each additional location
Local competitor tracking
What it does
The Pro plan automatically compares your business with local competitors: a quick analysis (FAST) every day on 4 competitors, and a full analysis (FULL) every week on 8 competitors. Competitors are selected by default around your address and within your category, and you can replace them manually.
Concrete example
An independent garage is alerted when a nearby competitor overtakes its rating or suddenly gets a spike of reviews, and receives a summary of the priority areas for improvement.
What you gain
You know where you stand against the businesses your customers actually compare you with, and what to do first to catch up or pull ahead.
- • Daily FAST: 4 competitors
- • Weekly FULL: 8 competitors
- • Alerts: overtaking, review spikes, rapid increases
- • AI summary and priority actions
CloutScore: your reputation summed up out of 100
What it does
The CloutScore is a reputation score out of 100, recalculated every day. It combines your rating and review history, recent trend, quality as perceived by your customers, responsiveness and position against local competitors. It comes with priority signals and a monthly action plan.
Concrete example
A network of several locations uses the CloutScore to quickly spot the site whose reputation is slipping and focus its efforts where they matter.
What you gain
A single indicator tracked over time, instead of several numbers to interpret, with concrete actions every month.
- • Score out of 100, recalculated daily
- • Priority signals
- • Monthly action plan
Security and control over your data
What it does
The Google connection uses OAuth: you stay in control and can revoke access on Google's side. CloutAlert applies data minimization, encrypts communications (HTTPS/TLS) and strictly controls access between organizations.
Concrete example
You give your team access by invitation, with role-based access, without ever sharing the password of the Google account that manages your profile.
What you gain
You centralize review management without spreading your Google credentials or your data around.
- • Google Business Profile OAuth, revocable
- • Data minimization
- • HTTPS/TLS encryption and access controls
Frequently asked questions about features
Which review platforms does CloutAlert support?
Google Business Profile is available today. Tripadvisor, Facebook and Trustpilot are coming soon.
Are AI-generated replies published automatically?
No. The AI suggests a draft that you review, edit and post yourself. Nothing is published without your approval.
Which alerts will I receive?
An alert for every new review, for a low rating and when your average rating drops. The Pro plan adds competitor alerts: a competitor overtaking you, a review spike or a rapid increase at a competitor.
What is the difference between the Starter and Pro plans?
Starter covers review sync, alerts, AI reply drafts and the dashboard. Pro adds competitor tracking (daily FAST on 4 competitors, weekly FULL on 8), competitor alerts, an AI summary with priority actions, and the CloutScore.
Can I manage several locations and invite my team?
Yes. An organization can group several locations and users, with role-based access. Each additional location gets 10% off its price.
How are competitors selected in the Pro plan?
By default, around your address (configurable radius) and within your category. You can replace competitors manually.
Related guides
Practical resources on managing Google reviews.
GDPR and customer reviews: best practices for local businesses
Google reviews and GDPR: what personal data reviews contain, what never to write in a reply, and how to handle access, retention and customer requests.
Review management software: 8 criteria to choose the right one (checklist)
How to choose customer review management software: platforms covered, alerts, AI-assisted replies, teamwork, multi-location, competitor tracking, data and pricing. Checklist and questions to ask.
Google Maps competitor analysis: a simple 5-step method
How to analyze your local competitors on Google Maps: pick the right businesses, compare rating, review volume and pace, spot recurring themes and turn them into concrete actions.