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Guide • 2025-12-05

Customer review management software: selection checklist

The key criteria to choose a tool: alerts, collaboration, AI, compliance, integrations and reporting.

Choosing customer review management software

Quick checklist

  • Alerts (new review, low rating, average rating drop)
  • Collaboration (assignment, roles, history)
  • AI (drafts, tone, review/approval)
  • Compliance (traceability, minimization)
  • Integrations (Google Business Profile, others)
  • Reporting (trends, multi‑location)

Questions to ask

  • What is the review sync delay?
  • Can a review be assigned to an owner?
  • Are AI replies drafts (always editable)?

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